When you think of Google, you think of Search Engine Optimization (SEO). Why? Because Google is the king of the search engine world and businesses are its minions trying to get its attention in order to have the credit of sitting on the king’s banquet. Technically, Search Engine Optimization is a type of marketing discipline whose main goal is to grow the business’ visibility on search engines through organic means. With SEO services, the technical and creative skills of the marketing company is harnessed to drive traffic to the website being optimized, increase its visibility and rankings on search engines.